SDL (LSE: SDL), the leading provider of Global Information Management solutions, announced that it has been positioned by Gartner, Inc. in the ‘Leaders’ quadrant for the ‘Magic Quadrant for Web Content Management.’
“I am very proud that SDL is named a ‘Leader’ in the Magic Quadrant. For us, it reconfirms our ability to provide a fantastic product for global brands that want to enhance their customers’ experiences. It allows brands to drive global revenues, control costs, and engage with their prospects and customers, providing them with the right information anytime, anywhere via any device,” said Jan Jaap Kolleman, CEO of SDL’s Content Management Technologies division. “We are honored to be recognized by Gartner and view this distinction as a testament of our ability to help businesses manage their brands and drive global revenues.”
Gartner bases its evaluation on the “ability to execute” and “completeness of vision.” Ability to execute measures how well a company sells and supports its WCM products and services globally. Completeness of vision focuses on the vendor’s potential and points to its future likelihood of success.
According to Gartner, companies that are placed in the Leaders’ quadrant
“…should drive market transformation. Leaders have the highest combined scores for ability to execute and completeness of vision. They are doing well and are prepared for the future with a clearly articulated vision. They have strong channel partners, a presence in multiple regions, consistent financial performance, broad platform support, and good customer support.
In addition, they dominate in one or more technologies or vertical markets. Leaders are ‘environmentally aware’ of the solution ‘ecosystem’ into which their own offerings need to fit. Leaders can demonstrate enterprise deployments, offer integration with other business applications and content repositories, and provide a vertical-process or horizontal-solution focus.”
SDL enables global businesses to engage with their customers in the language, utilizing the media, and at the moment they choose. We help businesses manage their brands, drive global revenues, accelerate speed to market and enrich their customers’ experiences. SDL’s enterprise-ready innovative technology and service solutions span the entire customer journey and include social listening and marketing analytics, campaign management, language management and services, video and written content creation, web content management, dynamic technical documentation publication and eCommerce. SDL solutions drive global reach across multiple languages, cultures, channels and media. SDL has over 1,500 enterprise customers, 400 partners and a global infrastructure of 70 offices in 38 countries.