Stacey Plowright is the current Communications Manager for STC Toronto. A soon-to-be graduate of the Technical Communication program at Seneca College, she has deep roots in both publishing and customer support. Stacey advocates strongly for clear, concise communication and seeks to provide knowledge to those who need it when they need it. She can be found on Google+, and through LinkedIn.

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Implementing Content Strategy to Remake Healthcare Information Discovery

To get to the stage of supplying informative, engaging content that has the power to create loyal customers from information seekers, the team at FootSmart knew they needed help in understanding their customers’ journey. FootSmart selected Content Science to spearhead its Health Resource Center project, to remake its content efforts and ultimately its overall brand. Continue reading ...

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Recognizing the Value of Content-driven customer Experience: Content Science and Cisco Systems among Top CERA Honorees

The first annual Customer Experience Recognition Awards (CERAs) were presented at a luncheon ceremony at the Hilton DoubleTree in San Jose, California. A highlight of the Information Development World (iDW) conference, the CERAs recognized achievement in the same key areas as this multi-discipline conference “dedicated to helping organizations create exceptional experiences centered around content.” Continue reading ...

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Submit a CERA Nomination to Recognize Content Creators

Content continues to be increasingly important in customer purchasing decisions, and technical communicators, marketing professionals, and product developers focus more of their efforts on customer satisfaction. To this end, the first annual Customer Experience Recognition Awards (CERAs) will be held during Information Development World on October 23rd, 2014, in San Jose, California. Continue reading ...