The OASIS (Organization for the Advancement of Structured Information Standards) international consortium has launched a new open standards initiative to define a simple domain model for delivering aggregated content into a total web experience. Known as Web Experience Management Interoperability (WEMI), the Technical Committee is tasked with pulling together “an abstract features set” to enable organizations to optimize and manage online engagement with their users. Development of WEMI open standards will extend the reach of experiences into social networks and end-user devices, which has long-run implications for technical communications and content strategy.
“It’s not enough for web sites to simply present information anymore. Sites must enable visitors to engage with companies in much more personalized, flexible, and meaningful ways,” said Cedric Huesler of Adobe Systems, Incorporated, chair of the OASIS WEMI Technical Committee. “As a widely implemented, open standard, WEMI will improve the state of web experience management tools and enable a more positive experience for web users everywhere.”
The WEMI Committee intends to use existing systems as starting points of reference, but it also will look forward and identify features that are needed but not available today. Beyond the domain model and the features set, the TC plans to specify a default binding as a lightweight, resource-oriented, HTTP-based protocol that will focus on ease-of-consumption from modern web browsers (and web browser-like systems) as well as server-side integration technologies.
The OASIS WEMI Technical Committee was launched by more than 35 members from around the world, and sponsors including Adobe Systems, Oracle, Nuxeo Systems and SDL International. Participation is open to all interested parties. Archives of the Committee’s work are accessible to both members and non-members, and OASIS invites public review and comment on the work.
OASIS is a not-for-profit, international consortium that drives the development, convergence and adoption of open standards for the global information society. OASIS promotes industry consensus and produces worldwide standards that impact technical communications and other fields, including Darwin Information Typing Architecture (DITA) v1.2, Content Management Interoperability Services (CMIS), DocBook 5.0, and Open Document Format for Office Applications (OpenDocument) Version 1.2.