communications cycle

The New Communications Cycle Part 3: Analyzing and Updating Content with the 3 R’s

Written by Connie Giordano on June 13, 2011

Part 1: Know Your Audience… and How They Consume and Create Content Part 2: Content Consumption is a Two-Way Street In reality, the communications cycle isn’t new, but the vehicles we use to move along it have changed as rapidly as…a Twitter stream or a Facebook Profile or MySpace Account or Friendster or Blog or […] Continue reading ...

The New Communications Cycle Part 2: Content Consumption is a Two-Way Street

Written by Connie Giordano on June 5, 2011

Editor’s Note: Missed Part One of our Three Part Series? Find it here. The impact of social media on how technical communicators do their job extends beyond the frequently discussed “you need to be on Facebook” conversation. The communications cycle relies on determining the what, how, and when of communications in a strategic way… and […] Continue reading ...

The New Communications Cycle Part 1: Know Your Audience … and How They Consume and Create Content

Written by Connie Giordano on May 31, 2011

This article is part 1 of 1 in the series The New Communications CycleOne of the first things I learned in my communications careers—first in marketing communications and again in technical communications– was the mantra – “Know your audience.” Technical writers in all industries understand that to communicate how a product works or a process […] Continue reading ...