Five Ways to Make Executives Love Content DevelopmentBusiness of Technical Communications | LavaCon Conference | Lois R PattersonMORE
The Paradox of Tech CommBusiness of Technical Communications | User Experience / Mark Baker | Mark BakerMORE
The Great Debate: It’s All Technical CommunicationBusiness of Technical Communications | Spy vs Spy / marketing communication | Alan HouserMORE
The Great Debate: It’s All Marketing CommunicationBusiness of Technical Communications | content marketing | Alissa BookerMORE
The Changing Landscape of Technical Communication: Tips and Tricks for Staying RelevantBusiness of Technical Communications | collaboration / social media / virtual | Jacquie SamuelsMORE
Technical Communication in the Next Decade: Think “Adaptive” and Deliver “Multi-” (Adobe STC Pre-Conference Session Summary)Business of Technical Communications | policy and procedure / RoboHelp / HTML5 / Adobe / STC Summit / adaptive content / multi-screen authoring / multi-purpose content | Connie GiordanoMORE
LavaCon Session Summary: Lightning Talks – Multiple SpeakersBusiness of Technical Communications | STC / collaboration / social media / XML / wiki / LavaCon Conference / certification / demo | Roger RenteriaMORE
Metrics, Goals, and Thinking QuantitativelyBusiness of Technical Communications | LavaCon Conference / content metrics / repeatable process / content lifecycle / cost savings | Lois R PattersonMORE